How to Spread the Word:
Turning the 100 Deadliest Days, into the 100 Safest Days
For Teens and Student Leaders
You have the power to influence your friends, your school, and your community. Here’s how you can lead the charge:
Be a Safe Driving Influencer
Share your commitment to safe driving: Record short PSAs or reels and tag friends to spread the message on TikTok, Instagram, or Snapchat using hashtags like #100SafestDays, #DriveSmart, and #StayAliveDriveSafe.
Start a Campaign at School
Create posters, stickers, or t-shirts with your own safe driving slogans. Organize a safe driving pledge wall where students can publicly commit to driving safely. Use The Pledge on this site as a guide
Host Teen-Led Talks or Panels
Collaborate with SADD, student council, or other clubs to host peer-to-peer discussions about the real-life consequences of risky driving.
Educate Your Passengers
Remind your friends to buckle up, put the phone away, and respect curfew and speed limits. Speak up when you see risky behavior.
Speak Up!
Remind the driver to not speed, play with their phone/radio (you can do that). AND If the driver is impaired – if you are a licensed unimpaired driver, don’t offer, but demand you drive instead.
Get Creative!
Make a meme, make a t-shirt, all promoting messages like “Drive + Ride Safe!" Use the 100 Safest Days of Logo! They are available to download.
For Organizations, Schools, and Community Groups
Your voice matters – and your platform can save lives. Here’s how your organization can get involved and make an impact:
Share Weekly Themes & Toolkits
Share messages on your website, social media, newsletters, and morning announcements.
Use our ready-to-go weekly content calendars featuring key safety topics like distracted driving, speeding, seat belt use, and driving under the influence. We also have tools for parents to aid in talking to their teens about driving safely – and passenger empowerment tools.
Host Awareness Events
Plan assemblies, webinars, or safety fairs.
Partner with local law enforcement or first responders for interactive demonstrations (e.g., drunk/drugged driving simulations, seat belt checks).
Engage Local Media
Pitch stories to local newspapers, radio stations, and TV about your efforts to reduce teen driving fatalities this summer.
Encourage your teen leaders to speak out and share personal stories.
Display Visual Reminders
Use posters, banners, lawn signs, and digital signage with safe driving messages in schools, libraries, and community centers.
Display countdowns to remind everyone how many days are left in the 100 Deadliest Days.
Recognize & Reward Safe Behavior
Create safe driving challenges and reward teens who lead by example.
Highlight peer role models on social media and at school events.
Whether you're a community leader, teacher, parent, or teen - your voice matters.
Together, we can rewrite the story of summer on the roads, making it a season of empowerment, safety, survival, and FUN!
Our Coalition Members
American Driver & Traffic Safety Education Association
Brain Injury Alliance of New Jersey
California Highway Patrol
Catch You Later Foundation
Florida Teen Safe Driving Coalition
Family, Career and Community Leaders of America
Governors Highway Safety Association
Gweedo Memorial Foundation
Impact Teen Drivers
In One Instant
The
Keifer Foundation
Kids and Car
Safety
LifeSafer ISA
The National Road Safety Foundation
Students Against Destructive Decisions
Safe Kids Worldwide
Tens in the
Driver Seat
United We Go DC
We Save Lives
Youth of Virginia Speak Out